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Glossary
Semester (Sem)
1First Semester
2Second Semester
AAnnual course
Language
Course completely offered in italian
Course completely offered in english
--Not available
Innovative teaching
The credits shown next to this symbol indicate the part of the course CFUs provided with Innovative teaching.
These CFUs include:
  • Subject taught jointly with companies or organizations
  • Blended Learning & Flipped Classroom
  • Massive Open Online Courses (MOOC)
  • Soft Skills
Course Details
Context
Academic Year 2017/2018
School School of Design
Name (Master of Science degree)(ord. 270) - BV (1162) Communication Design
Track *** - Non diversificato
Programme Year 1

Course Details
ID Code 089859
Course Title BUSINESS INNOVATION
Course Type Mono-Disciplinary Course
Credits (CFU / ECTS) 6.0
Semester First Semester
Course Description Participants to the Business Innovation course will develop a specific sensibility and capability to manage design driven innovation. More specifically they will become designers who: - Define strategies where design is a source of competitive advantage; - Are capable to understand both technological trends, explicit and latent user needs, and socio-cultural trends, together with a capability to interpret competitive dynamics in industries; - Generate and develop visions that are based on a deep understanding of the future dynamics of: competition, society, and technology; - Define marketing strategies that are appropriate for design driven innovations; - Define technology strategies that sustain design driven innovation with a strong and inimitable technological competence; - Manage innovation processes and projects, where design is a source of innovation; - Create organizational environments that foster creativity and learning; - Are capable to manage a firm as a crucial node within a network, by leveraging on both internal and external resources, exchanging knowledge and defining partnerships with multiple actors; - Have a special attitude to management in design intensive industries.
Scientific-Disciplinary Sector (SSD)
Educational activities SSD Code SSD Description CFU
--
ING-IND/35
BUSINESS AND MANAGEMENT ENGINEERING
6.0

Schedule, add and removeAlphabetical groupLecturer(s)LanguageTeaching Assignment Details
From (included)To (excluded)
---AZZZZBellini Emilio
manifesti v. 3.7.7 / 3.7.7
Area Servizi ICT
18/01/2025