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Glossary
Semester (Sem)
1First Semester
2Second Semester
AAnnual course
Educational activities
BIdentifying activities
Language
Course completely offered in italian
Course completely offered in english
--Not available
Innovative teaching
The credits shown next to this symbol indicate the part of the course CFUs provided with Innovative teaching.
These CFUs include:
  • Subject taught jointly with companies or organizations
  • Blended Learning & Flipped Classroom
  • Massive Open Online Courses (MOOC)
  • Soft Skills
Course Details
Context
Academic Year 2017/2018
School School of Design
Name (Master of Science degree)(ord. 270) - BV (1261) Integrated Product Design
Track IP1 - Integrated Product Design 1
Programme Year 1

Course Details
ID Code 051344
Course Title STRATEGIC AND SERVICE DESIGN
Course Type Integrated Course
Credits (CFU / ECTS) 6.0
Semester First Semester
Course Description The course aims to transfer knowledge, tools and approaches to understand and practice design strategies and service design logics. The main perspective takes in account the specific context - the Integrated Product Design Master degree and so considers and starts by the product as the main offering part of a whole offering system. Strategic design considers at the center of the attention the product-service system intended as the integrated system made by products, services and communication that companies and organizations leverage to build the brand identity, to position it, to serve the market and to create value for the stakeholders system. Product is considered in both terms: as value asked by users to fulfill a specific need; on the other hand the product is often an service enabler where the distinction between tangible and intangible offering parts blur.
Scientific-Disciplinary Sector (SSD)
Educational activities SSD Code SSD Description CFU
B
ICAR/13
DESIGN
6.0

Schedule, add and removeAlphabetical groupCodeModule DescriptionProfessorCFUSem.LanguageCourse details
From (included)To (excluded)
--AZZZZ051767DESIGN STRATEGICO E DEI SERVIZIZurlo Francesco3.01
051767DESIGN STRATEGICO E DEI SERVIZIVignati Arianna3.01
manifesti v. 3.4.7 / 3.4.7
Area Servizi ICT
16/04/2021