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Information on didactic, research and institutional assignments on this page are certified by the University; more information, prepared by the professor, are available on the personal web page and in the curriculum vitae indicated on this webpage.
Information on professor
ProfessorChen Shan
QualificationUntenured researcher legge 240/10 (not active)
Belonging DepartmentDipartimento di Ingegneria Gestionale
Scientific-Disciplinary SectorING-IND/35 - Business And Management Engineering
OrcIDhttps://orcid.org/0000-0001-6908-9099

Data source: RE.PUBLIC@POLIMI - Research Publications at Politecnico di Milano

List of publications and reserach products for the year 2021
No product yet registered in the year 2021


List of publications and reserach products for the year 2020 (Show all details | Hide all details)
Type Title of the Publicaiton/Product
Journal Articles
Co-creation in new product development: Which drivers of consumer participation? (Show >>)


List of publications and reserach products for the year 2019
No product yet registered in the year 2019


List of publications and reserach products for the year 2018 (Show all details | Hide all details)
Type Title of the Publicaiton/Product
Journal Articles
Supply chain – marketing integration: How do European SMEs go to China via the New Silk Road (Show >>)


List of publications and reserach products for the year 2017 (Show all details | Hide all details)
Type Title of the Publicaiton/Product
Poster
Something Old and Something New: The Influence of Brand’s Sales Promotion and Social Media Activity on Its Sales (Show >>)
Conference proceedings
Beacon-Based Mobile Marketing: Implications from Consumers’ Perspective (Show >>)
manifesti v. 3.4.7 / 3.4.7
Area Servizi ICT
05/03/2021